Textbook Adoption History

In partnership with Barnes & Noble College, Florida Gulf Coast University has implemented a course material adoption platform, and the following search system provides an easy way to lookup adopted course materials using various search criteria.

Last Updated: Thursday, October 30, 2025

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Term College/School Department Course/CRN Course Title Instructor ISBN Title Author
Spring 2026 Business Marketing MAR_4841_16564 Services Marketing Khaled Aboulnasr 8220129517483 EBK SERVICES MARKETING Valarie A. Zeithaml
Spring 2026 Business Marketing MAR_4860_12593 Customer Relationship Mngmt. Brent Baker 9781032247441 CUSTOMER RELATIONSHIP MANAGEMENT Prior, Daniel
Spring 2026 Business Marketing MAR_4860_12593 Customer Relationship Mngmt. Brent Baker 9781000965834 EBK CUSTOMER RELATIONSHIP MANAGEMENT Daniel D. Prior; Francis Buttle; Stan Maklan
Spring 2026 Business Marketing MAR_4860_12593 Customer Relationship Mngmt. Brent Baker 8220134686327 EBK CUSTOMER RELATIONSHIP MANAGEMENT Daniel D. Prior; Francis Buttle; Stan Maklan
Spring 2026 Business Marketing MAR_4860_12593 Customer Relationship Mngmt. Brent Baker 8220134686310 EBK CUSTOMER RELATIONSHIP MANAGEMENT Daniel D. Prior; Francis Buttle; Stan Maklan
Spring 2026 Business Marketing MAR_4930_16565 ST:Sustainable Consumption Khaled Aboulnasr Not Available Not Available Not Available
Spring 2026 Business Marketing MAR_4930_16586 ST:Luxury Marketing Jacqueline Eastman 9781398624269 LUXURY STRATEGY Kapferer, Jean-Noel
Spring 2026 Business Marketing MAR_4930_16586 ST:Luxury Marketing Jacqueline Eastman 9781398624276 EBK LUXURY STRATEGY KAPFERER
Spring 2026 Business Marketing MAR_4944_12108 Internship in Marketing Khaled Aboulnasr Not Available Not Available Not Available
Spring 2026 Business Marketing MAR_4946_14569 Internship Professional Sales Khaled Aboulnasr Not Available Not Available Not Available

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