- Textbook Adoption

Textbook Adoption History

In partnership with Barnes & Noble College, Florida Gulf Coast University has implemented a course material adoption platform, and the following search system provides an easy way to lookup adopted course materials using various search criteria.

Last Updated: Monday, November 2, 2026

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2,388 pages23,875 records

Page 2181

Term	College/School	Department	Course/CRN	Course Title	Instructor	ISBN	Title	Author
Spring 2027	Business	Marketing	MAR_4832_16027	Product & Brand Management	Kira Lewis	8220144576205	STRATEGIC BRAND MANAGEMENT-ETEXT ACC	Kevin Lane Keller; Vanitha Swaminathan
Spring 2027	Business	Marketing	MAR_4832_16576	Product & Brand Management	Sukriye Atakan	9781885837608	S18 PHARMASIM SIM-ACCESS >CUSTOM<	Pharmsim
Spring 2027	Business	Marketing	MAR_4832_16576	Product & Brand Management	Sukriye Atakan	9781956963724	STUKENT BRAND MANAGEMENT SIMTERNSHIP	STUKENT
Spring 2027	Business	Marketing	MAR_4841_12592	Services Marketing	Carlos Carreras	9781260564204	EBK SERVICES MARKETING	Valarie A. Zeithaml
Spring 2027	Business	Marketing	MAR_4841_12592	Services Marketing	Carlos Carreras	8220129517490	EBK SERVICES MARKETING	Valarie A. Zeithaml
Spring 2027	Business	Marketing	MAR_4841_12592	Services Marketing	Carlos Carreras	8220129517483	EBK SERVICES MARKETING	Valarie A. Zeithaml
Spring 2027	Business	Marketing	MAR_4841_12856	Services Marketing	Carlos Carreras	9781260564204	EBK SERVICES MARKETING	Valarie A. Zeithaml
Spring 2027	Business	Marketing	MAR_4841_12856	Services Marketing	Carlos Carreras	8220129517490	EBK SERVICES MARKETING	Valarie A. Zeithaml
Spring 2027	Business	Marketing	MAR_4841_12856	Services Marketing	Carlos Carreras	8220129517483	EBK SERVICES MARKETING	Valarie A. Zeithaml
Spring 2027	Business	Marketing	MAR_4860_12593	Customer Relationship Mngmt.	Brent Baker	9781032247441	CUSTOMER RELATIONSHIP MANAGEMENT	Prior, Daniel

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2,388 pages23,875 records